By 2030, Tāmaki Makaurau needs to halve its emissions in order to meet global carbon targets. There’s a plan in place to work towards this — but how do locals know where this is and what’s being done?
Well, we’re glad you asked. We partnered with Auckland Council to help design, develop and launch a multimedia platform that helps locals understand what’s being done to make Tāmaki Makaurau everlasting. With the ambitious vision to make climate action feel mainstream, urgent and achievable for Aucklanders, we developed a whole design ecosystem and digital infrastructure that breaks down and tells the story of Te Tāruke-ā-Tāwhiri: Auckland’s Climate Action Plan.
Front-end design, data visualisations, animated films, OOH, social and digital – and that’s just the beginning.
“It’s been delightful to work with Daylight on the development of Auckland Forever. They delivered a design system that is multifunctional, easy to understand and takes into account the complexities of both the opportunity of communicating climate action to Aucklanders and working within a large organisation. If you’re looking for smarts, creativity and great people I 100% recommend this team.”
Angela Meyer,
Head of Marketing for Environment and Core Services,
Auckland Council