As the brand grew and garnered attention from international audiences and organisations, they needed a new storefront to help unpack who they were and what they stood for. We built them a new universe for that to exist in.
Using a combination of 2D animation and 3D modelling, every element of the new brand was crafted to reflect the chaotic era of news and media we live in today.
Building the new brand system into a simple website experience, SYSCA finally had a home to showcase their international podcast catalogue, point audiences in the right direction and capture new subscribers to their forever expanding newsletter. The project helped share the amazing products and content they were producing – from the small stuff that came from the back of a lecture theatre through to content that helped them build their international and star studded fanbase.
Brand design
Digital design
3D animation
Motion graphics
Content production
Webflow development
Working with Daylight was a dream! We walked in there with little more than a chaotic vision, and they brought our Shit You Should Care About universe completely to life! Our website is sicker than we ever could have dreamed of, and that's all thanks to the gorge team who aren't afraid to push the few limits.
